Measure the Real Business Impact of Social Campaigns

Prove social media ROI by using stone-cold data. Easily see what posts and conversations are driving sales, leads, and traffic. Without being a Google Analytics expert.

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Measure the <em>Real Business Impact</em> of Social Campaigns
Measure the <em>Real Business Impact</em> of Social Campaigns

Get actionable insights that grow your business

Understand the business impact of social media

We surveyed 273 of your peers to uncover the challenges companies and agencies face in measuring sales, leads, and visitor behaviors from social — in other words, "business impact".

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Learn how to calculate social media ROI

Companies need to have the reassurance that their social media efforts are paying off. According to MDG Advertising, however, only 28% of organizations feel they can attribute value to business outcomes driven by social media.
You don’t know how your social media strategy translates into dollar value? We’ve got your back! Let’s take a look at the different ways to prove your social media ROI quickly and easily.

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Your single source of truth for social ROI

Easily create, organize, and shorten UTM links for social media posts, comments, or messages. All in one place.

Automatically pull data from Google Analytics, so you can easily see the performance of your social media efforts.

Clear reporting makes proving the real impact of your social media efforts on sales, leads, and visitor behavior simple.

Reporting on social ROI has never been easier

Connect

multiple Google Analytics accounts

Automate

shortened links and custom UTMs

Showcase your social ROI

with easy-to-read reports

Why not have a measurable component and say, ‘Here is the ROI you’re getting’ […] because Agorapulse already has the tools that enable people to do this. It’s just that companies don’t do it.

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Publishing

Publishing

So many publishing options from just one tool. Optimize every piece of content you post to your social media profiles.

Reporting

Social Media Reporting

Create beautiful reports that show you what's working—and what isn’t—with your social media efforts.

Monitoring

Social Media Monitoring

Find out what everyone’s saying about you—and your competitors.

Discover more features

Publishing

Publishing

So many publishing options from just one tool. Optimize every piece of content you post to your social media profiles.

Reporting

Social Media Reporting

Create beautiful reports that show you what's working—and what isn’t—with your social media efforts.

Monitoring

Social Media Monitoring

Find out what everyone’s saying about you—and your competitors.