Posted on May 12, 2014 by
Facebook statistics

In this article, we will cover all the Reach metrics found in your Post-level Insights’ exported data:
Lifetime Post Total Reach
Lifetime Post Organic Reach
Lifetime Post Paid Reach
Lifetime Post Reach by People who Like your Page
Lifetime Paid Reach of a Post by People who Like your Page

Posted on December 11, 2012 by
Facebook insights

This is part of a series of blog posts that will be aimed at finding hidden statistical gems that are buried within Facebook Page Insights. This will be the first that focuses on the Insights export files.

I have some bad news: Not everyone appreciates your Facebook Page updates.

Even worse news: Some of those who have indicated that they “Like” you will actually hide your content and report you as spam.

It hurts, right? Now dust yourself off. It’s going to be okay.