Posted on October 4, 2013 by
Facebook Weekly Marketing News

We really have found some amazing articles this week. Are the terms that you encounter when using Facebook ads or Power Editor causing confusion? Jon Loomer has compiled a glossary of terms. Learn about the planned changes to Graph Search and now that the rollout is complete, read an in-depth analysis of what’s hot and what’s not on the new Insights Dashboard.

Oh, and if you are reading this at home, find out how to get Facebook unblocked at work!

Posted on September 20, 2013 by
Facebook Weekly Marketing News

One of our colleagues in the social media business was told this week that ‘apps are dead’. We disagree – if you have a Facebook marketing strategy and are working towards measurable goals for your Page, apps are a necessary and useful tool.

Find out more about some great free apps that can help you to run contests in your newsfeed, get some help deciding what type of content drives engagement on your Page and discover how the recent Facebook changes may affect your business Page.

Posted on July 12, 2013 by
facebook-marketing-news

It’s summer and it’s getting HOT out there. Facebook marketers know that engagement drops during the summer months, so this week we have some inspiration on how to engage Fans and maintain EdgeRank.

Facebook contests are one of the best ways to do this, so we look at some great contest apps and get some tips on how to make sure your contest attracts genuine Fans.

Posted on July 5, 2013 by
facebook-marketing-news

We are happy to report that it is mainly good news in the world of Facebook marketing this week. The big news is the change to Facebook guidelines on cover photos; the 20% text rule is no more. Other important news for Facebook marketers is the changes to Ads Manager reports which, when used correctly, could significantly reduce the time and cost of campaign ad testing.

We also take a guided tour of the new Facebook Insights.

We hope to bring you more good news and helpful tips next week!

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