Facebook contest: how to avoid fraud and deal with cheaters


The bulk of our support issues at Agorapulse over the last two years were related to cheating. It’s a frequently recurring issue for page admins running Facebook contests, and it’s one of the most frustrating and time consuming problems to solve.
You can protect your campaign from scammers and cheaters. We’ve developed measures and strategies to protect campaigns from fraud based on our experience with thousands of campaigns spanning the globe.

Facebook marketing weekly review (April 18th 2014)


We start and finish this week’s Pulse with two excellent Facebook advertising articles. Many of you will also be interested in the revealing facts uncovered by a recent study of the Facebook newsfeed algorithm. Discover the two little words that could be the secret to your page’s success and kick start your Facebook strategy with some advice on the planning phase of the process.

Facebook for Hotels & Resorts: Why the Travel Industry is Missing Facebook’s Biggest Opportunity


Referral marketing is at the very heart of what effective marketing is all about.
Don’t you value a recommendation from someone you know much more than a commercial or an advertisement?
Aren’t you less impressed that a celebrity endorses a resort than if your old college buddy says, “Wow this place is freaking awesome”? Therefore referrals are a function of relationships and everyone knows new sales are a result of referrals so:
New relationships = new sales.
What is the biggest relationship management system in the world? Facebook!
With over half a billion active users, the travel industry has been missing out on leveraging the biggest network on earth and has been doing so in grand fashion. Let’s have a look at how this should be done!