Facebook page ROI calculator: easily measure the value of your social media marketing efforts!

Posted on April 2, 2014 by

The Facebook page ROI calculator is back on Agorapulse! Are you wondering how much your Facebook page is worth? Are your boss or clients asking you to report on the value of your social media marketing efforts? Thanks to the implementation of our latest feature, the Facebook page value calculator, you can now easily measure the “earned media” value of your page. Simply input the value attributed to:

  • impressions (CPM),
  • link clicks,
  • engaged fans, or
  • qualified fans

And we’ll do the math for you!

Simply input the value attributed to each of the key metrics of your Facebook page

Simply input the value attributed to each of the key metrics of your Facebook page

Once the right values entered in the system, we'll automatically generate a report showing you the "earned media" value generated by your Facebook page for any given month as well as the share of every metric in that value.

Once the right values entered in the system, we’ll automatically generate a report showing you the “earned media” value generated by your Facebook page for any given month as well as the share of every metric in that value.

Our own page generated a value of $19,229 for the month of March. What’s yours?

Just connect to your Agorapulse account or restart a free trial to find out!

If you want to learn more about how it works, watch the video below:

Richard is a Client Happiness Jedi for Agorapulse, based out of San Francisco and Paris, advising agencies and brands across the globe on Facebook page management and marketing. He sings Bachata in the shower and dances salsa 3x a week whether he needs it or not.