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Feature image of Festive Social Media Campaigns for the Holidays: Tips for Retailers

Festive Social Media Campaigns for the Holidays: Tips for Retailers

For most retailers, the holiday season is the most wonderful time of the year—generating 26.8% of annual retail sales—but having a successful holiday social media campaign can easily become the most competitive time of year. To meet Q4 sales goals for your retail business, you have to stand out amidst all the holiday lights. In […]

By Anna Sonnenberg
Jan. 14 2025
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Keep up to date with social media marketing!

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Feature image of How Was Your Last Campaign Received? Measuring Your Campaign Metrics

How Was Your Last Campaign Received? Measuring Your Campaign Metrics

By Lisa Kalner Williams
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7 Time-Saving Agorapulse Integrations You Need to Try

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Last modified Aug. 27 2024
Feature image of How to Spot Future Trends in Your Industry (Without a Crystal Ball)

How to Spot Future Trends in Your Industry (Without a Crystal Ball)

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How to Craft a Cross-Location Campaign Using Social Media

By Anna Sonnenberg
Last modified May. 6 2025
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How to Create a Marketing Campaign: 12 Steps + Actionable Tips

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Franchise Social Media Marketing: How to Choose Between the Right Strategy

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How to Start a Social Media Marketing Agency, Step by Step

By Charli Day
Last modified Jan. 15 2025
Feature image of Social Media Statistics to Guide Your Strategies in 2024

Social Media Statistics to Guide Your Strategies in 2024

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30 Black Friday Marketing Ideas to Boost Your ROI

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What Is Customer-Centric Marketing?

By Erica Pollock
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Does Social Media Count as a Real Marketing Channel?

By Anna Sonnenberg
Last modified Sep. 7 2023
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Finance and Marketing Departments: 5 Tips for a Successful Union

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How Savvy Marketers Turn Economic Downturns Into Gold

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Feature image of 20 Free Social Media Marketing Tools You Should Try

20 Free Social Media Marketing Tools You Should Try

By Anna Sonnenberg
Last modified Oct. 18 2024
Feature image of Social Media Marketing: What Every Smart Social Media Manager Needs to Know

Social Media Marketing: What Every Smart Social Media Manager Needs to Know

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Last modified Aug. 9 2024
Feature image of Social Media Trends for 2023 That You Need to Know

Social Media Trends for 2023 That You Need to Know

By Charli Day
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The Future of Social Media Outside of Marketing

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Last modified Nov. 11 2022
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The Modern-Day CMO’s Role in Innovation and Agility

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The Rise and Fall of Social Audio: Should You Invest?

By Amanda Greenwood
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Feature image of Social Media Branding Guidelines: Everything You Need to Know

Social Media Branding Guidelines: Everything You Need to Know

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Last modified Oct. 15 2024
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What Is Social Media Positioning? And How Can You Better Position Your Brand?

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Avoid These 7 Rookie Influencer Marketing Mistakes

By Charli Day
Last modified Apr. 17 2025
Feature image of Smarter, Quicker, Better: How to Plan Your Marketing Right Now

Smarter, Quicker, Better: How to Plan Your Marketing Right Now

By Anna Sonnenberg
Last modified Sep. 6 2022
Feature image of What Is a Social Media Value Chain and How Can You Create One?

What Is a Social Media Value Chain and How Can You Create One?

By Charli Day
Last modified Jan. 9 2024
Feature image of How to Pitch to Journalists on Social Media

How to Pitch to Journalists on Social Media

By Ann Smarty
Last modified Apr. 2 2025
Feature image of How to Craft a Social Media Landing Page That Wows

How to Craft a Social Media Landing Page That Wows

By Anna Sonnenberg
Published Feb. 16 2022
Feature image of How to Generate Leads and Make Sales: The Do’s & Don’ts Explained

How to Generate Leads and Make Sales: The Do’s & Don’ts Explained

By Amanda Greenwood
Last modified Feb. 26 2024
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What You Need to Know About MarTech (With 29 Top Tools)

By Anna Sonnenberg
Published Aug. 6 2021
Feature image of 17 Ways That Social Media Managers Can Publish Smarter

17 Ways That Social Media Managers Can Publish Smarter

By Anna Sonnenberg
Published May. 20 2021
Feature image of 10 Ways for Your Agency to Capitalize on Social Media Trends

10 Ways for Your Agency to Capitalize on Social Media Trends

By Anna Sonnenberg
Last modified Mar. 26 2024
Feature image of Expert Tips for Your Social Media Strategy

Expert Tips for Your Social Media Strategy

By Ana Gotter
Published Jan. 30 2021
Feature image of 26 Social Media Marketing Books to Advance Your Skills

26 Social Media Marketing Books to Advance Your Skills

By Anna Sonnenberg
Last modified Jul. 11 2024
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