July 27, 2023

FacebookInstagramIntegrationsMobilePublishingReporting

Improved push notifications, branded pulse.ly links and video performance metrics

Improved push notifications for the mobile app

We know how important it is to have control over your social campaigns when you’re not next to your computer. To make the on-the-go experience even more advanced, we’ve introduced new types of mobile notifications in our app.

Mobile users will now be able to receive push notifications when :

  • Their approval is requested to publish a post
  • A post they sent for approval has been approved
  • A post they sent for approval has been rejected
  • A post they wanted to publish has failed to publish
  • An inbox item is assigned to them
, Improved push notifications, branded pulse.ly links and video performance metrics

Updated notifications panel in the Companion App

, Improved push notifications, branded pulse.ly links and video performance metrics

Mobile push notifications settings will also be available from the web on the notification settings panel

We believe this update will help improve your productivity and collaboration when you’re on the go.

Refer to this article to find out how to activate the push notifications in the Companion app.

Agorapulse Companion App is available for both iOS and Android.

Create branded and trustworthy links that are both aesthetically pleasing and allow you to measure the impact of your work. This new feature will automatically apply your domain name as a subdomain to the pulse.ly links (e.g. https://nike.pulse.ly/sdf987dj).

, Improved push notifications, branded pulse.ly links and video performance metrics

Easily set up your customized link before publishing your posts

Maximize your click-throughs and measure the success of your social media campaigns with branded links.

Video performance metrics for Facebook and Instagram

Videos have consistently been a highly engaging content format on social media. To optimize your content and achieve better outcomes, measuring video engagement is crucial.

You can now analyze and export video metrics for Facebook and Instagram in your reports. For Facebook, the metrics cover both organic and paid views, along with click statistics. On Instagram, you can evaluate video views specifically for your Reels once again within the Performance report.

, Improved push notifications, branded pulse.ly links and video performance metrics

Get a quick overview of the performance of your Facebook videos in the Reports

These valuable metrics will help you save time and provide you with a better picture of the performance of your content strategy.