The V&A Museum is the world’s largest museum of applied arts, decorative arts, and design, housing a permanent collection of over 2.27 million objects. It was founded in 1852 and named after Queen Victoria and Prince Albert.
Annie explains how she organizes content for channels that have over 1 million followers worldwide, how because of the pandemic she successfully tapped into Tiktok to attract new audiences to the V&A museum, and the perils of going ‘viral’ in a bad way – remember #susanalbumparty anyone?