Did you know that Agorapulse allows you to monitor social media by capturing key conversations on Twitter, Instagram, and Facebook?
If you’re ready to get serious about social media listening, check out what we can do for you.
With Agorapulse, you can discover Twitter conversations containing words or phrases specified by you, filtered by language and location.
Want to set up a listening station like that? Well, great!
Your accounts already come with a couple of searches for you — one for your organization’s name and another for your organization’s website. This is what our own default search list looks like.
Anytime someone tweets a link to your website, or uses your business’ name (with or without the @ sign) you’ll see those tweets in the “Monitoring” tab of your Agorapulse dashboard.
If you want to go beyond these two searches, go on and set up more searches about your brand, marketplace, competition, branded hashtags — whatever you want to keep tabs on.
If you’re, say the Renwick Gallery in Washington D.C., and want to see all tweets using the branded hashtag #renwickgallery, you can set up a search like this.
To get super precise results, you can use the tool’s options to filter your search by language and/or location. You can also indicate words or phrases of tweets you DON’T want delivered to you.
Then go back any time and watch search results begin to populate your Monitoring tab. In an instant, you can see that people are having a blast at the Gallery. If you want to thank them for their kind tweets (it’s good Twitter etiquette after all), simply hover over a given message, click reply, and show your gratitude.
You can also send a tweet to a team member who might be better suited to say thanks or answer a question a person might have in her tweet.
Agorapulse allows you to easily capture Instagram posts either by hashtag or location. Let’s first see a hashtag set up.
That took what, 25 seconds? Now your monitoring dashboard will have a real-time feed of all public Instagram posts with the hashtag #peets.
Peet’s Coffee has a lot of great locations. In this search, let’s focus on Instagram posts from this fab Peet’s outpost in San Francisco.
Then return to your monitoring dashboard for your Instagram account and watch all the tweets roll in from that location.
You also have that nifty “assign a post” feature to a team member that we reviewed in Twitter. So if you’re based in Seattle and you see an important tweet from this San Fran Peet’s, you can alert your SF team member.
Want to see what people are saying about your business on Facebook? Our monitoring dashboard will show you all the public posts mentioning your brand. (We wouldn’t be a Facebook Marketing Partner if were all sneaky and pulled up private posts. Plus that’s just sleazy.)
Here are the results our social media management tool Agorapulse recently received in our dashboard.
It’s hard to find these brand mentions on the native Facebook platform. We capture these nods in one location for easy reviewing — it’s especially handy if your team has more than one person monitoring social media!
We’ve spent most of this post reviewing the channel-by-channel monitoring features of Agorapulse. Now let me introduce you to the features that go across Facebook, Twitter, and Instagram.
And see the bottom rule on the following Facebook moderation rules? By setting up a rule to hide any comments or posts to page with “http,” you no longer have to have to deal with folks who drop spam links on your page.
If you want a social media tool that offers these social monitoring features in addition to social media publishing and reporting (included in all our plans), why not try a free trial of Agorapulse today?