Creating engaging social media videos doesn’t require a Hollywood production team or budget. Use these mobile apps for social and get started crafting fantastic content right away.
Right now, social media managers may find it difficult to decide what to do in light of current events. In my opinion, it’s not the time to release new products or launch complex multimedia marketing campaigns—but it is a time to be sensitive to the issues that people all over the world are facing and to simply connect with them.
You can still be active on your blog, on your social media, on your email … and focus on bringing value to your audience more to stay top of their mind.
So with that in mind, I want to talk about video—specifically, how to create social media videos easily and directly on your phone. (So easy that you can create them while you’re binging on Netflix.)
Use these mobile apps for social to create inspirational and motivational videos, educational videos, funny and entertaining videos … After all, social media videos present an easy way to stay top of mind without overdoing it.
Here are five easy-to-use mobile apps to help you create powerful social media videos.
Videoleap is one of the most popular video editing apps on the AppStore. One of the reasons for its popularity is probably the fact that both beginners and the more experienced users like popular YouTuber Zach King can use it. This mobile app for social is super-easy to use, but it also has a lot of really useful editing features that you might not expect from a mobile app.
Plus, the mobile app for social also has mini-tutorials with each feature, so you can quickly find out how to best use it.
The only big downside is that it doesn’t have a stock video library. That said, you can create some really cool videos even using just photos.
Here are some features:
If you have a Mac computer or laptop and already using iMovie, you’ll be happy to know it also has an iPhone version. It also specializes in movie-style effects, so it’s perfect for creating trailer-type videos and creating movies.
iMovie also has a bunch of other cool features, such as:
Another really cool video app from Apple is Clips. This one is ideal for creating quick and fun videos by adding text, video effects, and graphics (such as animojis and memojis):
Adobe is well-known for its suite of powerful editing tools for all kinds of visuals. But one of their apps that might not be as familiar to some is its iOS and Android app, Adobe Premiere Rush. (You might’ve heard of its big brother, Adobe Premiere Pro, which is one of the most popular professional video and film editing software).
This mobile app helps anyone create beautiful videos regularly and easily, so users can share them on their social media channels. Though Adobe Premiere Pro will be better suited for the professional, Rush is perfect for all skill levels.
Here are some of its most important features:
Another pro video editing app, InShot is available for download in the iOS AppStore and the Google Play Store. The app aims to make the video editing process as easy as possible while it helps you create fun, social media-ready videos.
To edit your videos, all you have to do is browse through your editing options at the bottom of your screen.
Here are some highlights of what you can do with this app:
So, there we go! Those are five really fun, easy-to-use (and free!) smartphone apps that you can leverage to quickly create and edit videos for social media.
And what better time than when you’re (probably) stuck at home. You might not be able to launch all those marketing campaigns that planned for early and mid-2020, but you can still connect with your audience on your social media channels.
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