You’ll learn about
- The different types of videos you should create to meet the different needs of your school
- The best practices around video creation and editing
- How and what types of content you can repurpose into video
- Time-saving hacks for distributing and optimizing your videos
Sandra Chung is Sr. Content Marketing & Partnerships Manager at PlayPlay. Keeping her pulse on everything digital, she previously led content at Mention and managed social media at Hootsuite.
About the session
Social media managers of colleges have a lot on their plate these days.
Their mission is to build and maintain a positive image of their school on social media, as well as informing, engaging, and growing their online community. On top of all the different types of content they have to create, their efforts should have an impact on student recruitment rates. Sounds impossible? That’s where video comes in.
Video is the simplest and most effective way to inform, educate, connect, and communicate with your past, current and future students.
In this webinar, experts from Agorapulse and PlayPlay will show you how to leverage the power of video for your college’s social media strategy.