If high prices, lower consumer spending, and the possibility of a recession are weighing on your mind as we approach the holiday season, you are not alone. Recent research suggests that consumers are planning to purchase nearly 40% less in response to inflation. Given November and December makeup 20% of annual retail sales, that is going to hurt. Ouch.
Never fear. All hope is not lost for e-commerce brands hoping for a big boost before the clock strikes Q1 — if they can quickly adapt to consumers’ new priorities. All you have to do is promote the right messaging, at the right time, in all the places where your customers are consuming content. Easy, right?
Okay, maybe not quite that easy. But never fear! We have got just the thing to help you out. Join us as we take a closer look at what you can do to increase your chances of getting a piece of the $960B consumers will spend this season.
Sign up and you’ll learn:
- Identify top channels to acquire customers at the busiest time of year
- Optimize your existing online presence to maximize conversions
- Produce compelling messaging that speaks to price-sensitive consumers
- Monitor the right metrics in real-time to assess your performance
Theresa Anderson,
Head of Marketing (EN)
Agorapulse
Theresa supports Agorapulse’s growing base of clients in the United States, Canada, and Australia. Prior to Agorapulse, Theresa held leadership roles with several in-house corporate marketing teams and independent marketing agencies. She also served as Program Director for the Center for Entrepreneurship at Rollins College.
