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Busting the Myths, Rumors & Stories of Social Media Marketing with SCIENCE!

Our goal is to invest over $15k per month to help “Crack the Code” of social media and then report those results to you so you don’t have to do the dirty work!

Social Media Lab Podcast
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Wide or Square Image Ads on Twitter: Which is Best? ($1000 Experiment)

by Scott Ayres April 1, 2020

Are Instagram Ads or Facebook Ads More Cost Effective?

by Scott Ayres March 18, 2020
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Is Twitter CPC Really Lower Than Instagram CPC?

by Scott Ayres March 4, 2020

5 LinkedIn Marketing Tips to Crush Your LinkedIn Profile with Judi Fox

by Scott Ayres February 26, 2020

Episode 70: Should Instagram Images Contain Text?

by Scott Ayres February 21, 2020

Will Overlaid Text On Facebook and Instagram Image Ads Matter?

by Scott Ayres February 19, 2020

Should Text Be On Instagram Image Posts: Yes or No?

by Scott Ayres February 4, 2020

The Battle of Facebook vs Twitter Ads: Who Has Lower CPC?

by Scott Ayres December 18, 2019

Does LinkedIn Punish Posts with “Link in the Comments”?

by Scott Ayres December 11, 2019
Reddit ads vs Facebook ads test.

Reddit Ads Are Hot!! But do Facebook Ads Have Lower CPC?

by Scott Ayres November 21, 2019

Which Video Aspect Ratio Is Best for Facebook Video Ads?

by Scott Ayres November 13, 2019

Have Instagram Carousels Gained Acceptance in 2019?

by Scott Ayres October 23, 2019

Does Instagram Punish 3rd Party Publishing Tools? Or Just Myth?

by Scott Ayres October 9, 2019

An Interesting Study on Blank Instagram Captions

by Scott Ayres September 25, 2019

What Happens When You Cut Your Instagram Daily Posts in Half?

by Scott Ayres September 4, 2019

$500 Lesson on Twitter Ad Objectives: The Good and The Bad

by Scott Ayres August 21, 2019

Comparing Long vs Short Text Updates on Instagram

by Scott Ayres August 7, 2019

What We Learned From 15 Episodes of a Facebook Live Show

by Scott Ayres July 24, 2019

Should Your Business Focus on Shorter Facebook Video Content?

by Scott Ayres July 10, 2019

Does the Length of Facebook Posts Matter?

by Scott Ayres May 15, 2019

Do Instagram Posts Drive Traffic with “The Link is in Our Bio” Strategy?

by Scott Ayres May 1, 2019

Do Instagram Users Like Graphics or Photos?

by Scott Ayres April 10, 2019

Did We Waste $4500 Testing Video Subtitles on Facebook Ads?

by Scott Ayres March 20, 2019

Podcast: Do Instagram Users Engage More With Black-and-White or Color Photos?

by Scott Ayres March 13, 2019

Do Instagram Users Engage More With Black-and-White or Color Photos?

by Scott Ayres March 6, 2019

Podcast: Can Emojis in a Facebook Post Increase Reach?

by Scott Ayres February 27, 2019

Can Emojis in a Facebook Post Increase Reach?

by Scott Ayres February 20, 2019

Podcast: LinkedIn Post Length – Does Data Support the Idea that Longer is Better?

by Scott Ayres February 6, 2019

LinkedIn Post Length: Does Data Support the Idea that Longer is Better?

by Scott Ayres January 30, 2019

Podcast: Does Adding an Emoji to Email Subject Lines Matter?

by Scott Ayres January 23, 2019

Does an Emoji in Email Subject Lines Result in 50% Higher Open Rate?

by Scott Ayres January 16, 2019

Podcast: Most Engaging Instagram Story Type

by Scott Ayres December 26, 2018
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Organic Experiments Join Our Group Our Podcast Try Agorapulse
Facebook
  • Does Facebook Punish 3rd Party Apps?
  • Mobile or Desktop Ads on Facebook?
  • Best Facebook Video Ad Size
Instagram
  • Text on Instagram Photo Posts
  • How Much To Post On Instagram
  • Best Instagram Stories
LinkedIn
  • 5 LinkedIn Marketing Hacks
  • LinkedIn Post Length
  • Best LinkedIn Post Type
Twitter
  • Size of Twitter Ads
  • Twitter Hashtags
  • Emojis on Twitter
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