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In this ultimate guide, we explain the inner workings of the TikTok algorithm, the factors that influence it, and expert tips to boost your chances of going viral. Let’s get into it.
How the TikTok Algorithm Works
Before we go into the specifics of the TikTok algorithm, we need a basic understanding of how it works. Unlike algorithms on other social media platforms, TikTok’s algorithm prioritizes content based on user preferences and engagement rather than followers or popularity.
Even if you’re new or have few followers, you can still go viral. This can be achieved by understanding and using the algorithm effectively on the platform.