The Best Sprout Social Alternatives and Competitors

Are you in the market for a better social media management tool? If so, you’re probably in one of these two positions:

You’re using Sprout Social and wondering what else is out there.
Sprout Social keeps coming up as an alternative to what you’re using to manage social, but you’re wondering whether it’s worth switching to.

While there are tons of social media management tools on the market, only a select few are true Sprout Social alternatives. And one tool easily rises to the top of that shortlist.

Let’s compare these Sprout Social competitors’ features, pricing, and overall value. This run-through will give you the information you need to choose the right tool for your social media presence, productivity, and bottom line.

Quick list of Sprout Social alternatives

Agorapulse
Hootsuite
Sendible
Emplifi
Sprinklr
Brandwatch
Zoho Social

Agorapulse is a popular social media management tool that, in a head-to-head comparison, matches and even exceeds Sprout Social’s capabilities while it offers pricing plans that give more flexibility to growing teams. (That might sound slightly biased since this is an Agorapulse article, but we have info to back up that claim.)

Platforms supported: Facebook, X, Instagram, Google My Business, LinkedIn, Pinterest, TikTok

Best for: Growing businesses, social media managers, and marketing agencies that want to scale their social media activities

Notable features

Agorapulse has many of the same powerful features that Sprout Social offers. Let’s take publishing as an example. Both tools have the ability to:

Schedule social content across different social media networks at the same time.
Create social media descriptions with a boost from an AI assistant.
something else with reporting and/or something cool

However, a quick look at Agorapulse will reveal striking publishing differences compared to Sprout Social.

First, each social media platform has its own vibe when it comes to content and timing of content.

So, when you schedule a post across multiple social networks, Agorapulse lets you modify the original post for each profile or network. If your posts do better in the morning on LinkedIn but better in the evening on Instagram, simply set the post to go at the times that make the most sense for your audience. Sprout Social doesn’t offer these customization options when sharing one post among several social media profiles.

Second, Agorapulse gives first comment options for Instagram, LinkedIn, and Facebook, allowing you to continue a conversation, potentially increase reach, and add links to lead magnets. (Sprout only offers first comments for Instagram).

Third, Agorapulse lets your organizing delve into storytelling via X/Twitter threads. Sprout does not.

That’s just the tip of the iceberg. Read this detailed Sprout Social v. Agorapulse comparison on how each tool handles community engagement, social listening, and more.

Notable drawbacks

No Zendesk integration
No CSAT or NPS surveys

Pricing

To get a sense of Sprout Social pricing, look no further than a recent Sprout Social article that declared “For a robust social media management platform, you can expect to pay up to $1,000+ per month to cover end-to-end needs.”

This might explain why pricing is the top complaint on Sprout’s G2 page.

According to G2, pricing leads the list of Sprout Social shortcomings.

Agorapulse has different thoughts on pricing.

First, it offers both a free plan and a free trial. Sprout doesn’t have a free plan.

Second, Agorapulse’s pricing is built to celebrate your success, not penalize you for it.

Say you max out the 10 profiles set by your Agorapulse plan. Brava! You must be doing something right. Simply add additional profiles to your account for $10/profile.

If you’re on Sprout’s Standard plan ($249+/mo) and go past its 5 included profiles, you must upgrade to a plan that’s at least $150 more each month.

Might you have a lot of followers on your profiles? Good on you! Carry on. But be careful on Sprout Social with your popular following. Sprout has caps on audience size. If you exceed the total number of followers, you must upgrade.

Lastly, Agorapulse knows that you don’t want to pay for a cheap social media management tool but rather want a good deal on a built-to-last one. If you subscribe to an annual billing plan, you save an additional 20%.

Sprout doesn’t offer a discount on an annual plan.

Here’s a summary of how these two tools compare in pricing.

Feature/Service	Sprout Social	Agorapulse
Annual billing discount	No	Yes
Free plan	No	Yes
Unlimited fans/followers	No	Yes
Profile add-ons without upgrading plan	No	Yes
Shared calendar for external collaboration	Advanced plan ($499+/mo)	Advanced plan ($199+/mo)
Customized reports	Only available as a plan add-on	Included with Advanced plan ($199+/mo)
Inbox productivity (automated rules, saved replies)	Advanced plan ($499+/mo)	Advanced plan ($199+/mo)

With its powerful social media features and pricing to celebrate growth, Agorapulse stands out as the best Sprout Social alternative for ambitious teams seeking an all-in-one tool to manage and expand their social presence.

Sign up now for a FREE trial of Agorapulse!

Hootsuite is the most well-known competitor on this list. Like Sprout Social, Hootsuite is an all-in-one social media marketing tool that lets you schedule content across multiple social media platforms and read incoming messages in a social inbox.

Platforms supported: Facebook, X, Instagram, LinkedIn, Pinterest, TikTok, YouTube. (Google My Business is available after a separate app installation.)

Best for: Small businesses that want to boost posts and schedule social media content from one platform